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The Edge Sports Shop Privacy Policy & Cookies

Welcome to our Privacy and Cookie Policy page, which has been updated on 23rd May 2018 in line with the incoming GDPR.

We are committed to safeguarding the privacy of all of our customers - both on the website and in-store; in this policy, we explain how we will treat your personal information.

Cookie Policy

By using or accessing The Edge Sport's website (“Site”), you are consenting to The Edge Sports Ltd's use of Cookies as outlined below.

A cookie is a small text file which is transferred to your device through your web browser when you visit our website or open certain emails. It enables our own system to recognise you when you visit our website again and improve our service to you. This information can be used to enhance the content of our website and make your use of it more accessible. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you log on to our site.

Cookies are used on this shopping site to keep track of the contents of your shopping cart, to store delivery addresses if the address book is used and to store your details if you select the 'Remember Me Option. They are also used after you have logged on as part of that process. You can turn off cookies within your browser by going to 'Tools | Internet Options | Privacy' (in Internet Explorer) and selecting block cookies. If you turn off cookies, you will be unable to place orders or benefit from the other features that use cookies. Data collected by this site is used to:

a. Take and fulfil customer orders.
b. Administer and enhance the site and service.
c. Only disclose information to third parties for goods delivery purposes.

Three types of cookies may be used during your visit to the Site:

Session cookies

These allow the site to store content from page to page and are deleted after each visit, such as the current basket.

Persistent cookies

Which are saved on your computer for a certain period (usually a year or longer) and are not deleted when the browser is closed. Persistent cookies are used where we need to know who you are for more than one browsing session. An example of when we might use these cookies would be to store your preferences so that they are remembered for the next visit.

Third-party cookies

We may choose to use some third-party cookies such as Google / Google Adwords and Google Analytics cookies so that we understand where you have linked to our Site from for example.

Privacy Policy


Personal data, or personal information, means any information about an individual from which that person can be identified.

We may collect, use, store and transfer different kinds of personal data about you which for explanation purposes we have grouped together as follows:

  • Identity Data includesfirst name, last name, username or similar identifier, marital status, title, date of birth and gender.
  • Contact Data includesbilling address, delivery address, email address and telephone numbers.
  • Transaction Data includesdetails about payments to and from you and other details of products and services you have purchased from us.
  • Technical Data includesinternet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our Site.
  • Profile Data includesyour username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
  • Usage Data includesinformation about how you use our website, products and services.
  • Marketing and Communications Data includesyour preferences in receiving marketing from us and your communication preferences.

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we will have to cancel a product or service you have with us.

We send out newsletters and special offers, usually every 2-4 weeks. We only do this for customers that have consented to us using their email addresses for this purpose. You may agree to this at the checkout stage by ticking the appropriate box, or when signing up for a loyalty card in the shop, again by ticking the appropriate box on the form.


We use different methods to collect data from and about you when you interact with our business, including through:

1. Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

  • Buy or express an interest in our products or services, in-store or on our website.
  • Book a service or bike fit with us.
  • Create an account on our website.
  • Subscribe to our newsletter.
  • Request that we send marketing materials to you.
  • Enter a competition, promotion or survey.
  • Become a customer of ours through a purchase by your employer for a bicycle/qualifying clothing and accessories on the cycle-to-work scheme.
  • Submit a product review.
  • Speak to one of our staff to request information or an item to be ordered. This information will persist for the life of the administrative tool used (e.g. order book) but not more than 12 months.
  • Request a product to be specially ordered for you.

2. Automated technologies or interactions. As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies.


We will only use your personal data when the law allows us to. We may use your personal information to:

• Administer our website and business
• Personalise our website for you
• Enable your use of the services available on our website
• Send you goods purchased through our website
• Send you non-marketing commercial communications
• Send you email notifications that you have specifically requested
• Send you our email newsletter, if you have requested it (you may unsubscribe at any time from by logging in to your Account. You can also inform us at any time if you no longer require the newsletter by emailing [email protected]
• Send you marketing communications relating to our business which we think may be of interest to you by email (you can inform us at any time if you no longer require marketing communications)
• Provide third parties with statistical information about our users (but those third parties will not be able to identify any individual user from that information); this will also include third-party email processors
• Deal with enquiries and complaints made by or about you relating to our website
• Keep our website secure and prevent fraud
• Where necessary due to a transfer or sale of the business.
• Where we need to comply with a legal or regulatory obligation.
• Verify compliance with the terms and conditions governing the use of our website
• You may choose to complete the purchase of goods via PayPal, Bank Transfer, or through our payment services provider, Realex. We will share information with our payment services provider(s) only to the extent necessary for the purposes of processing payments you make for product purchases on our website, refunding such payments and dealing with complaints and queries relating to such payments and refunds.


We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we have policies limiting access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where necessary.


We may use your Identity, Contact, Technical, Usage and Profile Data to form a view of what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (this is “marketing”).

You will receive marketing communications from us if you have requested information from us or purchased goods or services from us and, in each case, you have opted into receiving that marketing. You will also receive marketing communications from us if you have provided us with your details when you entered a competition or registered for a promotion and gave us your consent as part of that process.


You can ask us or third parties to stop sending you marketing messages at any time by logging into the Site and checking or unchecking relevant boxes to adjust your marketing preferences or by following the opt-out links on any marketing message sent to you or by contacting us on [email protected]

Opting out of marketing messages will not prevent you from receiving non-marketing messages from us, for example relating to products ordered from us, responses to customer service queries etc.


1. You may instruct us to provide you with any personal information we hold about you; If the request is easy/straightforward there will be no charge attached and provision of such information will be subject to:
• The request is made electronically
• You providing us with appropriate evidence of your identity
Requests will normally be dealt with in 21 days. Information on your right to complain to the regulator can be found by following this link

2. We may withhold personal information that you request to the extent permitted by law.

3. You may instruct us at any time not to process your personal information for marketing purposes. You have the right to instruct us to amend any inaccurate information rectified at any time. You also have the right to be forgotten (except for legal reasons for holding your information.

4. You may instruct us at any time to correct or update the personal information that we hold about you.

5. You may instruct us to delete or remove personal data where there is no good reason for us to continue to process it or hold it. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.


1. Our website includes hyperlinks to, and details of, third-party websites.
2. We have no control over, and are not responsible for, the privacy policies and practices of third parties. We recommend you read the privacy policy of any website that you visit.
3. One such third-party website link is via integration of the Trusted Shops Trustbadge on this website in order to display our Trusted Shops Trustmark and offer the Trusted Shops products to customers after placing an order.

This serves the protection of our legitimate interests in the optimal marketing of our offer according to art. 6 (1) 1 lit f GDPR that are overriding in the process of balancing of interests. The Trustbadge and the advertised trust badge services are offered by Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne, Germany.

With every use of the Trustbadge, the web server automatically saves a so-called server log file which contains e.g. your IP address, the date and time of the request, the volume of data transferred and the requesting provider (access data), and documents the request. Those access data are not analysed and are automatically overwritten no later than seven days after the end of your website visitors.

Other personal data are transferred to Trusted Shops only if you decide to use or have already registered to use Trusted Shops products after placing an order. In such a case, the contract concluded between you and Trusted Shops applies.


1. We may update this policy from time to time by publishing a new version on our website.
2. You should check this page occasionally to ensure you are happy with any changes to this policy.
3. We may notify you of changes to this policy by email.


Thank you for taking the time to read our Privacy and Cookie Policy

This website is owned by The Edge Sports Ltd, our registered business address is 37-38 Kinsale Road Commercial Centre, Kinsale Road, Cork.

We are Registered in Ireland and our Company Number is 484755; our VAT number is 9749387J

Our Website Cookies Policy

A cookie is a small file of text which we transfer to your hard drive through your web browser, as with most websites, when you visit our website and use certain pages or features on the site, especially when placing an order. It enables our own system to recognise you when you visit our website again and improve our service to you. This information can be used to enhance the content of our website and make your use of it easier. For more information about cookies please visit


When we provide services, we want to make them easy, useful and reliable. Where services are delivered on the internet, this sometimes involves placing small amounts of information on your device, for example, computer or mobile phone. These include small files known as cookies. They cannot be used to identify you personally.

These pieces of information are used to improve services for you through, for example:

- enabling a service to recognise your device so you don't have to give the same information several times during one task
- recognising that you may already have given a username and password so you don't need to do it for every web page requested
- measuring how many people are using services, so they can be made easier to use and there's enough capacity to ensure they are fast

You can manage these small files yourself and learn more about them through Internet browser cookies - what they are and how to manage them.

Our use of cookies

When we provide services, we want to make them easy, useful and reliable. Where services are delivered on the internet, this sometimes involves placing small amounts of information on your device, for example, your computer or mobile phone. These include small files known as cookies. They cannot be used to identify you personally.

These pieces of information are used to improve services for you through, for example:

- recognising that you may already have given a username and password so you don't need to do it for every web page requested
- measuring how many people are using services, so they can be made easier to use and there's enough capacity to ensure they are fast
- analysing anonymised data to help us understand how people interact with govt services so we can make them better

You can manage these small files and learn more about them from the article, Internet Browser cookies- what they are and how to manage them.

Learn how to remove cookies set on your device.

There are two types of cookie you may encounter when using The Edge Sports Shop :

First party cookies: these are our own cookies, controlled by us and used to provide information about usage of our site.

Third party cookies: these are cookies found in other companies' internet tools which we are using to enhance our site, for example Facebook or Twitter have their own cookies, which are controlled by them.

First party cookies

*The Edge Sports Shop uses cookies in several places - we've listed each of them below with more details about why we use them and how long they will last.

We will endeavour to let you know before we store a cookie on your computer.

Our Own PERSISTANT cookies

Name Purpose Typical content
_Session This cookie speeds up your experience on our website if you visit us more than once by remembering key information if you have set your browser to allow it. For example your username when logging in, or your preferences when browsing our website. It is an anonymous customer ID cookie, so we do not save any specific data about you at all, just a unique _Session reference number

Cookies set by The Edge Sports Shop website

Name Purpose Expires
These only last for the session (visit) to our website, and help with your movement through the website, and also let us know if you have visited from a 'Referer' i.e. another website where we may have a link, or an article about us. Expires on exit

Third party cookies

We use a number of suppliers who may also set cookies on their websites' on its behalf. The Edge Sports Shop do not control the dissemination of these cookies. You should check the third party websites for more information about these.

Provider Name Purpose More Info
Google Analytics _utma
These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. They do not contain any personally identifiable information. Google Privacy policy
Add This _atuvc The _atuvc cookie is created and read by our JavaScript on the client side in order to make sure the user sees the updated count if they share a page and return to it before our share count cache is updated. No data from that cookie is sent back to AddThis. Add This privacy

Changes to this privacy policy

If this privacy policy changes in any way, we will place an updated version on this page. Regularly reviewing this page ensures that you are always aware of what information we collect, how we use it and under what circumstances, if any, we will share it with other parties.

You can use the settings of your browser to block, or delete cookies as you wish. Do please note that blocking cookies may slow down your experience on our website, or cause issues with placing an order, as cookies are often required to help with a smooth checkout process!

If you have any questions about our cookies policy or feedback please contact us on +353 (0)21 432 0522 or via our contact us page link at the top of the page.